The National Rifle Association has produced a powerful series of pro-Second Amendment ads featuring war hero Marcus Luttrell to conservative radio talk host Dana Loesch, but the latest one in the series might be the most impactful one of all.
The latest video starts from the perspective of a woman who needs protection:
“I can’t afford a nice house in a safe neighborhood. I live in a government high rise and gang bangers and drug dealers walk down our hall every day.
My neighbors and I were scared. We call the police, but they can’t keep us safe.
But the housing authority told me if I bought a gun to protect myself they’d throw me to the streets.”
She states succinctly and powerfully what’s at stake:
“If I’m not free because of my address today, what makes you think you’ll be free tomorrow?”
The woman in the ad then put gun ownership in perspective:
“I marched behind Martin Luther King at Selma. I know my rights. Now I have my gun.”